Q7: Why should we give you this job?
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This is the time to give them your
USP - Unique Selling Proposition - or what makes
you different from all the other applicants.
It's really worth working out and practising your
answer to this before the interview.
Some businesses use the phrase "30 second elevator
speech".
Imagine you have just bumped into the CEO of the
company you want to work for, getting into a lift.
He or she asks you "Why should we give you the job?".
You have the time it takes for the lift to reach
its destination (about 30 seconds) to give a compelling
answer.
The key is to highlight your strengths and the benefits
you can bring to the company. Make sure you avoid
sounding desperate!
As preparation, you should refer back to the job
advert and also listen carefully during the interview,
to make sure your answer meets the needs of the
"buyer" (the interviewer).
You are giving your answer from the perspective
of the buyer's needs, rather than your own.
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TOP TIP |
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This topic is covered in more detail in CV-Confidence (it's free). Check out page 18 onwards, to find your own USP.
Download it now.
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